Week 8 Storyboard Progress (What Danny DeVito Will Wear)

 Danny DeVito in order to get the look that resonates with an older and male audience will wear things that embody "comfort over style", picking a style was not hard as i simply googled the "dad look".



he will be wearing a polo shirt that is too small and shows his flabs, meanwhile it is a consensus that the main demographic that uses the "cargo pants" are mostly men above 30 or fathers 

Nothing in the outfit style screams sex appeal unlike, this is to contrast other shampoo advertisements where models wear stylish outfits or are dressed but show skin with a sexy outfit.


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